The Challenge in Product Data Management

Over 90% of B2B manufacturers struggle to effectively manage their product data.
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Why the Struggle?

Every IT system, internally and in the channel, often operates with its own "Product Data Language," which creates significant confusion over the location of accurate and authentic data. This variability hinders effective data exchange and the utilization of advanced product data features.

Neurologik imports all product data, establishes a common base, creates various data sets, and then synchronizes them back in each system's native format.

This foundational approach simplifies data management and unlocks the full potential of product data applications.

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How it works

Remove all barriers to the adoption of product data in your organization or partner channel ecosystem and save hundreds of thousands on integration costs.

  • Data Import: Import product data from various systems.
  • Centralize all data: Set a standard source format for all product data.
  • Setup data governance: Align data to a single source of truth.
  • Differentiate data: Create specific versions of data for every target system.
  • Synchronize/Distribute: Continuously sync these versions with internal and channel systems in their native format.
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Summary: Our method ensures that all internal and channel stakeholders receive a consistent and accurate dataset.

We centralize and tailor product data for each target system, streamlining product data deployment by syncing it back in native formats.

This eliminates the need for integration with internal and partner systems, saving $20,000 to $200,000 per system on integration costs.

Problems we solve

Efficient product data management is essential for maintaining competitiveness and growth. However, organizations often face significant challenges that hinder their operational effectiveness and inflate costs.

1

Fragmented Product Data

Product data often resides in multiple systems, leading to inefficiencies and inconsistencies. We centralize and unify your data, providing a single source of truth that is accessible and reliable.

2

Data Sharing Challenges

Ensuring partners have up-to-date product data is critical. Our solution automates data synchronization, providing real-time updates to internal systems and external partners.

3

Synchronization Issues

Disruptions in data flow can cause errors in inventory management, sales forecasting, and customer service. We provide seamless synchronization, ensuring accurate and timely data distribution.

4

Diverse Data Formats

Different systems require different data formats, complicating integration. Neurologik.io standardizes and transforms data to match each system’s native format, simplifying the integration process and reducing costs.

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Summary: Neurologik addresses key challenges in product data management, such as fragmented data across systems and the complexity of sharing timely information with partners.

By simplifying synchronization and reducing the need for costly integrations, our solution speeds up decision-making, improves market responsiveness, and cuts operational costs, helping to prevent losses to competition.

With and Without Neurologik

Discover the key differences when managing product data without Neurologik versus using Neurologik

The old wayThe Neurologik Way
Syncing/Sharing product data via email/CSV/manually/etc.Automatic sync/sharing in native data format to any internal or channel partner IT system.
No consistency between data sets in different systems/places.Sole source of product data truth easily managed and automatically synchronised everywhere.
Each product variant is listed individually inflating and complicating the buyer's product selection.Reduce listing volume by offering configurable options and variants instead of numerous products with almost no differences.
Synchronizing product data between own IT systems is difficult, and sharing it externally is impossibleData sets are ready to be shared in the native format of receiving IT systems (internally and to channel partners).
Integration with any receiving system (internal/external CRM/ERP/etc.) costs $10k-$100k per system.No need for expensive integrations as data is prepared in any IT system native format.

Using Neurologik, B2B manufacturers can streamline their product data management processes, reduce errors and manual work, improve data consistency, and greatly enhance product listing simplicity.

It becomes so easy to grow faster and beat the competition.

Most common use cases besides the product data sync

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Distribute product and solution data across your channel

Streamlines the distribution of product and solution data by syncing it from one source to multiple endpoints, and customizing each pipeline to meet the specific format and schema requirements of each channel partner.

Retain all products, solutions, and competitive knowledge in the database

Keeps your products, solutions, and competitive information safe, ensuring it will always be available, even when staff changes happen.

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Solution design channel partners enablement

Equips partners with tools for product and solution configuration, reducing pre-sales team workload. It promotes partner independence, making your products more attractive and competitive.

Design better solutions faster, much faster!

Speeds up the solution design process, enabling your team to respond quickly to requests, reducing wait times, and cutting down on manual tasks.

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Have direct conversations with channel solution designers

Provides partner solution designers with the tools they need and will use, to surpass traditional marketing efforts, directly enhancing sales results.

Mergers and Acquisitions (M&A) Acceleration

Simplify Mergers and Acquisitions with Unified Product Data Management.

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What’s inside

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NLK ProductHub

NLK ProductHub simplifies manufacturers' processes with tools for product data management and partner enablement.

It improves efficiency, enabling internal teams and channel partners to easily configure and market products.

This platform reduces manual work, speeds up proposals, and empowers sales influencers for greater success.

  • ProductHub crafts perfect product data
  • ProductHub optimizes current product data
  • ProductHub enables crafting product configurations and solutions
  • ProductHub offers consistency inside organization and across sales and marketing channels

NLK MarketingHub

NLK MarketingHub simplifies marketing for manufacturers by offering tools for digital marketing and partner collaboration.

The product simplifies marketing tasks, speeds up campaign deployment, and fosters stronger partnerships for improved market reach.

  • MarketingHub Offers web building blocks for own website and for partner/distributor websites
  • MarketingHub Offers shareable product catalogues
  • MarketingHub Offers any document from a template, in any language
  • MarketingHub Offers automated data sharing and delivery
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NLK SalesHub

The specialized CPQ for manufacturers plus market intelligence platform

Enabling sales and channel teams to sell more with the help of best-in-class product configurator and insights about every project they are involved in

*Product is under development.

Benefits

Scale you business

  • Increase revenue and win over competition
  • Increase the company capacity to sell
  • Cut product data maintenance and website costs by a minimum of 50%, optimizing efficiency and reducing overhead
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Share all the value of your products with the team and channel

  • Share all the product information with the team and channel
  • Transform your products into bundles, variants, configurations and solutions
  • Understand all the product information gaps and fill it
  • Intuitively model products from the ground up or top-down
  • Sync your product data with partner data schemas and ontologies through customized data pipelines
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Get control of you data and channel

  • Get all actual product and marketing data from the one place
  • Manage all your channels
  • Allow your partners to self-serve themselves
  • Cut web-site cost by at least 2x
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Win more deals and increase deal size

  • Improve response quality, winrates and average deal size
  • Dramatically accelerate response times
  • Collaborate with channel partners on every customer request for enhanced service efficiency
  • Reduce onboarding time and accelerate revenue generation for new sales and pre-sales employees
  • Distribute real-time product data internally and to all third-party sales channel partners
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